Everyone Likes Their Own Brand

I created Pookie-O’s cereal by starting with a blue background. I created a yellow and two white layers on top. I used the cookie cutter tool to cut out clouds and a sun and place them strategically. Then I opened the picture of Jesse and used the magic eraser to erase the background of the picture and the move tool to put it onto the cereal box. I used the type tool to write Pookie-O’s in the sky. I applied simple inner bevels to the lettering and Jesse and then a deep shadow to just Jesse.